Dan Roam: "Show and Tell" | Talks at Google
In this presentation Dan Roam starts off by introducing his book Show and Tell. He gives the audience a story about public speaking involving 3 celebrities Micheal Bay, John Trivolta, Adele and a businessman Warren Buffe. The similarity between the 3 celebrities is that they are not skilled at presentations and public speaking, in spite of being the pioneers of the entertainment industry. However Warren Buffe is very good at it. Warren did it by practicing and overcoming his fear. Dan went on to show that 74% of American said they would rather die than give a speech. This is all due to fear.
He tells the audience that fear can be used constructively and in one’s favor. He lays down 3 rules:1. Tell the truth (Lead with the truth and the heart will follow) .2. Tell it with a story (Lead with a story and an understanding will follow). 3. Tell the story with pictures (Lead with the eye and the mind will follow).
If one follows these rules they can make any presentation amazing. Rule no 1 explains that there is no faster way to establish trust with our audience than to tell the truth. There are 3 kinds of truth: facts, what’s in your head, and what’s in your heart.
Rule no 2 states stories are the way we tame confusion. What a story does is that it takes a complexity and makes it into a line. There is a beginning, an end and something in between.
No comments:
Post a Comment